What paint & why : facts that should be known to every owner of property on which paint is used
A 1904 trade booklet from the National Lead Company, published by the company itself, explaining paint facts to property owners and showing painted houses as examples. The three pictures are coloured plates of residences set above small black-and-white sketches of a horse-drawn carriage, a golfer, and a church with trees, all on a cream ground. A designer might take from them the period palette of muted greens, pinks and reds on wood-frame houses, and the plain, tidy layout of an early twentieth-century trade catalogue.


