The Traveller
The Traveller is a 1902 trade periodical of travel writing and advertising published in New York by Underwood & Underwood, the stereoscope firm, aimed at readers interested in voyages and stereoscopic views. The pages mix a literary essay opening with a decorative drop capital, an Al-Vista hotel advertisement with a domed capitol view, a railway map in green and grey with red route lines, and a Buffalo hotel engraving with street traffic. A designer might take the bold art-nouveau lettering, the tinted topographic map, and the sepia hotel street scenes as period typography and layout references.




