Lucas tinted gloss paint : best value made, John Lucas & Co. Inc. : Philadelphia, New York, Chicago, Boston, Pittsburgh, Oakland, Cal.
A trade catalogue issued around 1910 by John Lucas & Co., a paint maker with offices in Philadelphia, New York, Chicago, Boston, Pittsburgh and Oakland, aimed at dealers and house painters. The pictures show tinted gloss paint labels, lettering in bold red slab capitals on golden ground, swatch cards of pastel tints with numbered trim colours, and a 'Giant Painter' figure carrying a paint can, offering designers period sign-painting typography and colour palettes.



