The cotton colours of the Cassella Color Company, New York
A 1913 trade catalogue published in New York by the Cassella Color Company, a German dye maker, presenting its cotton dyes to American textile buyers and dyers. The pictures are plain line drawings and halftone photographs of a dyeing machine, factory works at Hoechst and Frankfurt, and experimental dye-houses with vats and workers. A designer might take the orderly, documentary look of early industrial trade printing, with its captioned plates, sparse grey-brown tones and cream paper.






