The Sherwin-Williams paint: made to paint buildings with.
A trade pamphlet issued by the Sherwin-Williams Company in 1893 to promote its paints for exterior building work, aimed at painters, builders and property owners. Its pictures are blue-toned advertising scenes: a paint store shelf display with rows of tins, a hand holding a painted sample board, two men discussing paint spreading on a sawhorse, and a painted shutter beside a window frame. A designer could take from them the period advertising layout, with cartouche frames, dialogue captions and halftone blue printing.
