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House paints : a common sense talk about them.

John Lucas & Co. · 1899 · 9 pictures

A trade pamphlet issued by paint maker John Lucas & Co. in 1899, aimed at householders and painters, explaining the merits of pure white lead over zinc white. Its colour cartoons show painters and bystanders in comic exchanges, with printed speech captions and a simple tabloid-style layout a designer could borrow for humorous advertising panels.

Paint · Zinc white

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